Identity

The Oasi Zegna nature park, situated in the Biella Alps in Piemonte, covers three areas along the Panoramica Zegna Road, starting out from Trivero. Each area has its own environmental characteristics.

THE RHODODENDRON ROAD                                                                                      This is the “garden” part of Oasi Zegna created in the ’50s adjacent to the Ermenegildo Zegna wool mill. Following the work of the illustrious Florentine landscape architect Pietro Porcinai at the end of the ‘60s, it was extended by Paolo Pejrone. The result is an explosion of colorful blooms (rhododendrons and hydrangeas) in May and June and other variegated vegetation on the mountainside.

THE ROAD OF THE PASSES                                                                                       This is the highest part of the Panoramica Zegna road. In the middle of it is Bielmonte, a tourist resort built in the ’50s. On the northern flank, the road links a number of passes (“bocchette”) to reach Alta Valsessera, the wildest and most uncontaminated zone of Oasi Zegna.

THE SYENITE ROAD                                                                                                    This is the low montane part overlooking the Torrente Cervo. Rich in significant geological aspects and still inhabited villages, it offers a genuine example of mid-montane life. The vegetation has alpine characteristics and landscapes modeled by the waters of the Cervo. It is characterized by syenite, a magmatic rock formed over 30 million years ago and still worked by local artisans with their chisels.